HEllo! I’m LaureN.
I’m a User Experience Researcher, Design Strategist, & Cognitive Scientist in NYC.
For the past 10 years, I’ve worked in Research & Development for products and programs in the US and abroad. I’m deft in designing and executing studies, inquiring and empathizing with users, and translating findings into actionable steps for developing excellent products.
My work focuses on strategizing, leading, and executing research that helps teams understand and lift KPIs, and uncovers ways to engage, support, and delight users.
RESEARCH METHODS TOOLKIT
remote + field research • qualitative + quantitative • 1:1 interview • ethnography • usability testing (moderated + unmoderated) • surveys • concept testing • workshops • diary studies • longitudinal research • lab tests • card sorts • and more
PERSONAL SKILLS
empathy, critical thinking, collaboration + communication, project management, flexibility and adaptability, drive and rigor, and the ability to zoom in and out to contextualize the details and big picture of a problem
HOBBIES
I enjoy exploring and relaxing through reading novels, cooking with friends, hiking, and travel.